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THIS GUARANTEED SYSTEM GETS YOU MORE MONEY FROM EVERY CUSTOMER TRANSACTION

"I'm shocked by how much more every sale is worth to us now!"

Double The Revenue Of Every Buyer With 
These Done-for-You 
AOV Multiplying Templates & Frameworks!

Double The Revenue Of Every Buyer With 
These Done-for-You AOV Multiplying Templates & Frameworks!

CONSIDER THIS:

How much easier will it be for YOU to
grow your business when you're getting so
much more revenue from every transaction?

How much easier will it be for YOU to grow your business when you're getting so much more revenue from every transaction?

ACT NOW! DON'T MISS OUT...

Right now, get INSTANT ACCESS to Todd Brown's Complete Set Of AOV Playbooks.

AT THIS HUGE DISCOUNT!

AT THIS HUGE DISCOUNT!

* Once this offer expires you will NOT be able to get this deal anywhere else. 

Get The Details Below:

Todd Brown
Creator of the E5 Method
How much does a typical new customer spend with you the day they first buy?

Whatever the amount is... 
After you use the step-by-step tactics in these 27 playbooks...

That amount can rise to twice what you’re earning right now.

That means you’re collecting up to 200% more revenue from every new customer sale—immediately.

It sounds like a bold promise.

But it happens consistently once you apply a simple mathematical formula that’s already inside your funnel. 

Most businesses just haven’t been shown how to use it properly.

This works no matter what funnel model you use...

What software you run...

Or what niche you’re in.

It takes minutes to implement…

And typically less than 48 hours to see your revenue per buyer multiply.

But first, let’s look at what this means for you…
What This Can Mean For You...
If new customers are spending $25 with you today, after our time together every new customer could be spending $50 or more with you. 

If new customers are spending $50 with you today, after our time together every new customer could be spending $100 or more with you. 

Think about what this can do for your business and your ability to grow.

When you’re collecting double the amount of money from every new customer sale...
Marketing & Growing Your Business Becomes Easy & Fun!
Why? Because, when every new customer sale gives you that much more revenue...
  • You find driving a lot of website traffic straightforward and almost effortless... because you’re making back so much more from your advertising!
  • ​You have your pick of all the best traffic sources for new buyers... cause you have the extra cash flow to pay for it!
  • ​You no longer feel stressed about spending money on paid traffic... because you’re collecting double the revenue at each new buyer sale!
  • ​You're tapping into traffic sources your competition can’t... because your new customers spend far more with you than with your competitors!
  • You’re seeing your customer list grow daily… because you can afford to pay premium prices to generate all those new customers!
  • ​And most importantly… you’re seeing a heck of a lot more profit from every new customer transaction!
And not only that...

When you’re bringing-in so much more revenue from every new buyer sale… 
You Never Worry About The Increasing Cost Of Paid Traffic...
Because every click, every visitor, every lead, and every buyer you’re getting is worth so much more to your business than what it costs you.

It’s a beautiful thing when you experience it firsthand.

And if you give me a few more minutes of your time, you’ll understand how it can happen for you after just one afternoon with me. 

Hey, Todd Brown here...

Since you’re on this page, you likely already know me, my reputation, and my track record. 

You likely already know the best of the best marketers come to me when they need help with their own campaigns. 

Maybe you’ve seen the reviews and endorsements from some of the world’s top entrepreneurs and marketers. 

Folks like…
Or maybe you’ve seen the ridiculous volume of client case studies from entrepreneurs in over 63 different countries, marketing and selling hundreds of different types of products and services... now raking-in millions from my methods. 
But, what you may not know is how I’m able to move the needle so big and so fast for my client’s and their marketing campaigns.

Well… without sounding cheesy... I’ve cracked the code on how to multiply the amount of revenue collected from every new customer sale with almost any marketing campaign. 

I’ll tell you how it’s done in just a second.

Fact is: 

The most accomplished online entrepreneurs all know... the ability to get lots of new buyers every day comes down to how much money you generate from each new customer sale

Why? 

Because the average amount of revenue you bring-in from each new customer transaction determines how much you can invest to get new customers. 

The less money you’re collecting from each new customer transaction, the less you can invest to get new customers. 

The more money you’re collecting from each new customer transaction, the more you can invest to get new customers. 

And… here’s the rub…

The more you can invest to get new customers… the easier generating new customers is for you. 

And when you’re collecting double or triple the revenue from every new customer transaction… you can afford to get a heck of a lot more traffic, and... 
You Get A Heck Of A Lot More New Customers!
Again, the most successful online entrepreneurs know this…

They know the game of customer generation is won or lost by one thing: the average amount of money collected from new customer transactions. 

So, the most successful entrepreneurs focus their marketing efforts around generating more and more money from every transaction.

But, the ordinary entrepreneurs and marketers don’t understand this…

They mistakenly think the game of customer generation is won or lost by sales conversion rate. 

So the average entrepreneurs focus their marketing efforts on trying to convert more prospects into buyers. 

Yet, they don’t realize… 

No matter how high their conversion rate may get, without enough money coming-in from each new customer transaction… they can still be stuck with an unprofitable, unscalable campaign.

Why is this?

Simple. Because… 
You Can NOT Deposit Sales Conversion Rate! 
Sales conversion rate doesn’t determine how much money gets deposited in your bank account when you generate a sale. 

No. Sales conversion rate is just a performance metric; it’s just a number which shows how well your marketing/sales page is producing a sale. 

Sales conversion rate doesn’t tell you whether you have a profitable, scalable campaign. Nor can it (alone) give you one; no matter how high your sales conversion rate goes.

You can have a sales conversion rate of 10% and still be losing money.

Yet, you can have a sales conversion rate of 1% and be profiting like crazy.

Why? 

Because sales conversion rate isn’t what matters; the only thing that matters is how much money new customers spend with you compared to how much it costs you to generate those new customers. 

And, while the cost of traffic is mostly out of your control and determined by supply and demand, increasing the money new buyers spend with you is fully within your control. 

This is why savvy entrepreneurs and marketers know… getting more and more sales, driving more and more traffic, and growing a monster list of more and more customers comes from... 
Multiplying The Money New Buyers Spend With You! 
This is what’s called increasing Average Order Value or AOV.

And I want to show you not just how to increase AOV, but how to DOUBLE it!

And I’ll hand you the proven formulas so you can do this over and over again.

All inside the...
It uses five funnel metrics, all easy to see right now. 

And, when used together like I'll show you, these five metrics tell us exactly which of the proven 27 AOV Playbooks will multiply your average transaction size. 

And the whole process is based on simple math. So, it's scientific. 

Meaning: The AOV Algorithm™ removes all the mystery and guesswork out of being able to bring-in more money from every new customer sale. 

And it's fast and easy to use, because… 

Applying the AOV Algorithm™ to your marketing campaign does not require you to change any of the copy or existing pages in your funnel, or the main product or offer. 

So, when you use the AOV Algorithm™, in just days you're bringing-in more money from your new buyer sales.

So you're not waiting for the payoff; you're enjoying the increase in revenue almost right away. 

Which is why I'm using the AOV Algorithm™ every month to pump the average transaction size on my own new campaigns. 

And why I'm using it on the campaigns of my members' in my $45K a year TOP ONE Mastermind™. 

And why I'm also using the AOV Algorithm™ on the campaigns of private clients who invest $15,000 for a day with me in our war room in West Palm Beach, Florida. 

And, even though my private clients gladly pay tens of thousands of dollars to have me teach them the AOV Algorithm™ in person, you don’t have to invest anywhere near that to get it. 

Because, right now, you can leverage the  AOV Algorithm™ when you get your copy of the...
“2X Your AOV”
Complete Set of Playbooks
These are 27 of my most powerful AOV optimization playbooks — worth $27 each when sold individually, but included in your order today at a massive discount.

Every single one gives you a proven, step-by-step system for increasing the money you collect from every new customer transaction.

You're getting instant access to all of them:

AOV vs Sales Conversion Playbook

Why Optimizing the Wrong Metric Is Costing You Millions in Potential Scale

TOTAL VALUE: $27.00

Most marketers worship at the altar of conversion rates. This playbook reveals why AOV is 10X more powerful for scaling—and how to shift your focus to what actually matters.

  • The shocking math that proves a 10% conversion improvement pales in comparison to a 20% AOV increase (yet most marketers chase the wrong one)
  • ​Why campaigns with "low" conversion rates often scale better than "high converting" funnels—and the counterintuitive reason this happens
  • Discover when to STOP optimizing conversion and start engineering value instead (this decision point separates six-figure campaigns from eight-figure ones)

Included In Your Order Today!

      The Economic Engine of Customer Acquisition: CPA + AOV

      The Secret Financial Mechanics Behind Every Scalable Campaign

      TOTAL VALUE: $27.00

      Understand the invisible economic engine that powers all profitable customer acquisition—and how to manipulate just two variables to unlock unlimited scaling potential.

      • Why higher conversion rates don't always lead to better campaigns—and the ONE metric conversion actually impacts (hint: it's not profitability)
      • ​The surprising reason you should STOP optimizing your funnel when your economics are right—even if conversions seem "low"
      • Discover how to calculate your scalability ratio in 60 seconds and know exactly whether to pour gas on the fire or pull back immediately

      Included In Your Order Today!

          The AOV Algorithm: A Simple Diagnostic to Fix and Scale AOV

          The Step-by-Step Diagnostic System That Tells You Exactly What's Broken in Your Funnel

          TOTAL VALUE: $27.00

          Stop guessing which part of your funnel needs fixing. This algorithm uses five key metrics to diagnose exactly where you're bleeding money—and what to fix first.

          • The shocking truth about "60%+ booster contribution"—if you're below this threshold, your campaign is mathematically unscalable (here's how to fix it)
          • Why your bump might have a decent take rate but still be destroying your economics—and the one metric that reveals the real problem
          • Get the exact sequence of diagnostic checks that tells you whether to touch bumps, upsells, or pricing next (do them in the wrong order and you'll waste weeks)

          Included In Your Order Today!

              AOV Targets Playbook: Benchmarks for a Healthy Front-End Funne

              The Performance Benchmarks That Separate Amateur Funnels from Professional Money Machines

              TOTAL VALUE: $27.00

              Finally know if your funnel is "good" or needs emergency surgery. These targets give you crystal-clear standards so optimization becomes objective, not emotional guesswork.

              • The "60/40 rule" that reveals whether your funnel is built for scale or just hoping to get lucky with traffic (most funnels fail this test spectacularly)
              • Why your core offer should contribute less than half your AOV—and what happens when it contributes too much (this kills your ability to scale)
              • Discover the exact booster contribution percentages that signal a professionally-engineered funnel vs. an amateur setup

              Included In Your Order Today!

                  AOV Diagnosis-to-Fix Map: If This, Then That

                  The Decision Tree That Tells You Exactly What To Fix Next

                  TOTAL VALUE: $27.00

                  Transform AOV optimization from confusing trial-and-error into a paint-by-numbers process. This map gives you clear "if this, then that" rules so you never waste time fixing the wrong thing.

                  • The simple framework that saves you from randomly tweaking offers—just answer three questions and know exactly which part of your funnel needs surgery
                  • Why fixing your bump when your upsell is the real problem wastes weeks and costs you thousands (this diagnostic prevents that mistake)
                  • Get the clear decision rules that tell you whether to adjust price, positioning, or product structure first

                  Included In Your Order Today!

                       Impulse Bump Offer Playbook: The No-Friction AOV Booster

                      Add $15-40 to Every Sale With Almost Zero Effort or Risk

                      TOTAL VALUE: $27.00

                      Impulse bumps are the lowest-hanging fruit in AOV optimization. This playbook shows you how to craft irresistible micro-offers that 25%+ of buyers say yes to automatically.

                      • The psychology behind "impulse vs. consideration" purchases—and why getting this wrong kills your bump conversion (most people structure bumps backward)
                      • Discover the exact price ceiling for impulse bumps that keeps friction at zero while maximizing revenue contribution
                      • Why your bump should feel like an "obviously yes" decision rather than a "better version"—and how to craft offers that trigger instant action

                      Included In Your Order Today!

                          Scaling Traffic When Conversion Drops and CPA Rises

                          The Counterintuitive Strategy for Scaling When Everything Seems to Be Breaking

                          TOTAL VALUE: $27.00

                          Learn why rising CPAs and falling conversions aren't always disaster signals—and the exact conditions where you should scale harder, not pull back.

                          • The hidden economic principle that explains why you can profitably scale even as your CPA climbs (most marketers panic and stop scaling at exactly the wrong moment)
                          • Why conversion rate drops are often a GOOD sign when scaling—and the one metric that tells you whether to keep pushing or tap the brakes
                          • Why conversion rate drops are often a GOOD sign when scaling—and the one metric that tells you whether to keep pushing or tap the brakes

                          Included In Your Order Today!

                              Decoy & Slack-Adjuster Pricing Playbook: Smart Structures That Lift AOV

                              The Psychological Pricing Tactics That Make Premium Offers Look Like Bargains

                              TOTAL VALUE: $27.00

                              Use strategic price anchoring and decoy offers to shift perception and increase average order value—without changing your core product or adding complexity.

                              • How a cleverly-placed decoy offer can make your real offer seem 40% cheaper without touching your margins (anchoring psychology at its finest)
                              • The "slack adjuster" pricing trick that extracts maximum value from buyers who want premium experiences—while keeping your core offer accessible
                              • Why presenting three price tiers (even if the top one rarely sells) dramatically increases revenue from the middle option

                              Included In Your Order Today!

                                  Bump & Upsell Standards: Performance Benchmarks That Drive Scale

                                  The Exact Take Rates That Separate Under-Optimized Funnels from Money Machines

                                  TOTAL VALUE: $27.00

                                  Stop wondering if your bumps and upsells are "good enough." These clear benchmarks tell you instantly if each step is pulling its weight or needs an overhaul.

                                  • The 25% bump take rate threshold—if you're below 15%, you're leaving massive money on the table (here's how to diagnose and fix it fast)
                                  • Why Upsell #1 matters 5X more than Upsell #3—and the specific take rate targets that signal optimization excellence vs. amateur performance
                                  • Discover the "60% booster contribution" rule that determines whether your entire funnel is engineered for scale or just cobbled together

                                  Included In Your Order Today!

                                      AOV Booster Master Playbook: Strategic & Tactical Methods to Increase Day-0 Revenue

                                      The Complete Arsenal of AOV Boosters—From Quick Wins to Structural Game-Changers

                                      TOTAL VALUE: $27.00

                                      Get both the strategic moves (bigger structural changes) and tactical boosters (bumps, add-ons) that produce predictable, meaningful increases in Day-0 value without requiring more traffic.

                                      • The counterintuitive reason most businesses price too low out of fear—and how small price increases can boost AOV 20-30% with near-zero impact on conversion
                                      • Why "quantity increases" (multi-packs, double access) justify higher prices without adding friction—and how to structure these offers for maximum uptake
                                      • Discover the difference between impulse bumps and upgrade bumps—and why using both types in sequence can add $40-80+ to every transaction

                                      Included In Your Order Today!

                                          AOV Contribution Playbook: Reading the Money Flow in Your Funnel

                                           See Exactly Where Your Money Is Leaking—And Where to Focus Your Optimization Efforts

                                          TOTAL VALUE: $27.00

                                          Stop looking at conversion rates and start tracking AOV contribution by stage. This reveals where the real money flows—and where it's hemorrhaging.

                                          • The hidden danger of judging funnel steps by "conversion rate" instead of dollar contribution—and why this blindspot kills your scale potential
                                          • Why Upsell #1 should contribute 80%+ of your total booster AOV—and what it means when your bump is contributing just as much (red flag alert)
                                          • Get the simple calculation that shows you whether each funnel stage is pulling its weight or costing you thousands per month in lost revenue

                                          Included In Your Order Today!

                                              DFY vs DIY Offer Framework: Structuring Value for Higher AOV Playbook: Reading the Money Flow in Your Funnel

                                              How to Structure "Done-For-You" vs "Do-It-Yourself" Offers to Maximize Value and Justify Premium Pricing

                                              TOTAL VALUE: $27.00

                                              The strategic positioning that allows you to charge 3-10X more for DFY implementations versus DIY training—even when the underlying knowledge is identical.

                                              • The perception shift that makes buyers willing to pay $2,000 for implementation vs. $200 for training—even though the underlying value is the same
                                              • Why offering both DFY and DIY options in sequence can capture both price-sensitive and convenience-seeking buyers in the same funnel
                                              • Discover how to structure "done-for-you" components that command premium pricing without actually requiring massive additional work on your part

                                              Included In Your Order Today!

                                                  Price Testing Playbook: Safely Increasing AOV Without Killing Conversion

                                                  The Risk-Free Method for Testing Higher Prices Without Destroying Your Campaign

                                                  TOTAL VALUE: $27.00

                                                  Most marketers are terrified to test higher prices. This playbook gives you the safe, methodical approach to price increases that preserves conversion while boosting AOV.

                                                  • The "10% rule" for price testing that increases revenue without triggering buyer resistance (this incremental approach minimizes risk while maximizing learning)
                                                  • Why split testing price changes can give you false positives—and the smarter way to evaluate price performance over time
                                                  • Discover the exact signals that tell you your price is too low vs. when you've hit the ceiling (most people never test high enough to find their real limit)

                                                  Included In Your Order Today!

                                                      Investor Mindset Playbook: Treat Buyers as Assets, Not Transactions

                                                      The Mental Shift That Transforms How You Build Campaigns and Calculate True ROI

                                                      TOTAL VALUE: $27.00

                                                      Stop thinking like a short-term marketer and start thinking like an investor. This mindset shift unlocks aggressive front-end acquisition because you understand lifetime value.

                                                      • Why profitable marketers are willing to break even or go negative on Day 0—and the backend math that makes this not just safe, but brilliant
                                                      •  The concept of "allowable CPA" and how to calculate exactly how much you can afford to spend acquiring a customer (this number is usually 2-5X what beginners think)
                                                      • Discover why your competitors can outbid you for traffic—and the backend monetization systems that give them an unfair advantage

                                                      Included In Your Order Today!

                                                          Offer Architecture Playbook: Structuring Products for Maximum Conversion and AOV

                                                          The Four-Layer Framework That Separates Weak Offers from Irresistible Ones

                                                          TOTAL VALUE: $27.00

                                                          Stop starting with format (video, PDF, coaching) and learn the proper sequence: Product → Offer → Price → Format. This order produces offers that convert and command premium prices.

                                                          • Why leading with "I'll make it a video course" kills your offer before you start—and the counterintuitive sequence that builds value first, format last
                                                          • The critical mistake of pricing based on costs instead of transformation—and how to structure pricing that reflects outcome value, not production effort
                                                          • Discover why bonuses unrelated to the core product destroy perceived value—and how to craft enhancement offers that amplify the main promise

                                                          Included In Your Order Today!

                                                              Engineering Campaigns for Scale—Not Conversion

                                                              The Paradigm Shift That Separates Scalable Campaigns from Pretty-But-Unprofitable Ones

                                                              TOTAL VALUE: $27.00

                                                              High conversion rates don't equal scalable campaigns. Learn to engineer funnels where the economics work—not where the conversion rate "looks good."

                                                              • The counterintuitive reason you should FREEZE your funnel when CPA equals AOV—even if conversion rates seem "low" (changing marketing when economics work is amateur hour)
                                                              • Why "marketing metrics" (opt-in rate, conversion) are indicators, not decision-makers—and the one economic ratio that matters more than all of them combined
                                                              • Discover when to fix AOV first vs. when to fix CPA—and why most marketers optimize in exactly the wrong order

                                                              Included In Your Order Today!

                                                                  Front-End Acquisition Playbook: Design Campaigns for Maximum New Buyers

                                                                  Build Front-End Funnels That Acquire Customers at Scale—Not Just Generate Quick Profits

                                                                  TOTAL VALUE: $27.00

                                                                  Your front-end funnel has ONE job: acquire as many qualified buyers as possible at or near breakeven. This playbook shows you how to engineer for volume, not margin.

                                                                  • Why pricing for maximum profit on the front end throttles your growth—and how to structure offers that prioritize customer acquisition over immediate margin
                                                                  • The "complete funnel architecture" that includes core offer, bumps, and strategic upsells designed specifically to boost Day-0 AOV without adding friction
                                                                  • Discover why separate scorecards for front-end acquisition vs. backend monetization prevent the fatal mistake of judging your acquisition funnel by the wrong metrics

                                                                  Included In Your Order Today!

                                                                      AOV & CPA Playbook: The Two Numbers That Run Your Front-End

                                                                      Why AOV Is the Single Most Powerful Lever in Your Entire Marketing Arsenal

                                                                      TOTAL VALUE: $27.00

                                                                      Understand why Average Order Value is the only metric with truly unlimited upside—and how mastering it gives you an unfair competitive advantage in customer acquisition.

                                                                      • The mathematical reason AOV has infinite scaling potential while conversion rates hit hard ceilings—and why this changes everything about optimization strategy
                                                                      • Why businesses that master AOV can outbid competitors 3-5X for the same traffic and still profit—the hidden economic advantage nobody talks about
                                                                      • The counterintuitive truth: raising AOV 20% has more impact on profitability than doubling your traffic or improving conversion 50%

                                                                      Included In Your Order Today!

                                                                          One-Booster-at-a-Time Playbook: Clean AOV Optimization Without Data Confusion

                                                                          Stop Testing Everything at Once and Getting Meaningless Results

                                                                          TOTAL VALUE: $27.00

                                                                          Learn the disciplined approach to AOV optimization that isolates variables and gives you clean data—so you know exactly what's working and what isn't.

                                                                          • Why testing bumps, upsells, and price changes simultaneously creates data chaos that makes it impossible to know what drove results
                                                                          • The sequential testing methodology that lets you improve AOV systematically while maintaining clear attribution for every change
                                                                          • Discover how to stack AOV improvements over time without muddying your analytics or losing track of cause-and-effect relationships

                                                                          Included In Your Order Today!

                                                                              Scaling Paid Traffic Playbook: Handling Rising CPAs Without Panicking

                                                                              What To Do When Your CPA Starts Climbing—And When Rising Costs Are Actually Normal

                                                                              TOTAL VALUE: $27.00

                                                                              Learn to distinguish between normal CPA increases during scale and real problems requiring immediate action. This playbook prevents panic-driven decisions that kill profitable campaigns.

                                                                              • The hidden scaling principle that explains why CPAs naturally rise as you increase spend—and the exact thresholds that separate normal from problematic
                                                                              • Why pulling back budget when CPAs increase is often the worst decision you can make—and the economic math that tells you when to push harder instead
                                                                              • The "AOV headroom" concept that determines your maximum allowable CPA and how much scaling room you actually have

                                                                              Included In Your Order Today!

                                                                                  Acquisition Aggression Playbook: How Hard You're Willing to Push CPA

                                                                                  The Risk Tolerance Framework That Determines Your Acquisition Ceiling

                                                                                  TOTAL VALUE: $27.00

                                                                                  Understand exactly how aggressive you can afford to be with customer acquisition costs—and how backend monetization creates the freedom to outbid competitors.

                                                                                  • Why your competitor can afford to pay 2X your CPA for the same customer—and the backend systems that give them this unfair advantage
                                                                                  • The concept of "allowable CPA" based on lifetime value, backend offers, and margin structure (this number determines your entire acquisition strategy)
                                                                                  • Discover the three levels of acquisition aggression—and which one matches your current business maturity and backend infrastructure

                                                                                  Included In Your Order Today!

                                                                                      Add-On Offer Creation Playbook: Designing High-Value Upsells

                                                                                      Craft Upsells That Feel Like Natural Extensions—Not Pushy Sales Attempts

                                                                                      TOTAL VALUE: $27.00

                                                                                      Create add-on offers that enhance the core promise and convert at 20-30%+ because they solve the immediate next problem in the customer journey.

                                                                                      • The "problem chain" methodology that reveals what your customer needs immediately AFTER getting your core solution (this is where high-converting upsells live)
                                                                                      • Why upsells that "accelerate results" convert better than upsells that "add new features"—and how to position for speed/ease rather than MORE stuff
                                                                                      • Discover the structural difference between implementation upsells, enhancement upsells, and expansion upsells—and when to use each type

                                                                                      Included In Your Order Today!

                                                                                           Back-End Profit Playbook: Turning Breakeven Acquisition into High Net Margin

                                                                                          The Backend Systems That Let You Acquire Customers Aggressively While Banking Serious Profit

                                                                                          TOTAL VALUE: $27.00

                                                                                          Stop trying to profit on the front end. This playbook shows you how to build backend monetization that turns breakeven buyers into high-margin assets over time.

                                                                                          • Why businesses with strong backends can outbid everyone for traffic—and the specific monetization vehicles (continuity, upsells, high-ticket) that create this advantage
                                                                                          • The counterintuitive reason breaking even on Day 0 is often BETTER than profiting—because it lets you acquire more customers who become valuable over time
                                                                                          • Discover how to calculate true customer lifetime value including backend offers, repeat purchases, and ascension paths (this number changes everything)

                                                                                          Included In Your Order Today!

                                                                                              Soft vs Hard Offers Playbook: Structuring Entry to Maximize Conversions and AOV

                                                                                              The Strategic Choice Between Low-Friction Entry and High-Value Commitments

                                                                                              TOTAL VALUE: $27.00

                                                                                              Understand when to use "soft" low-barrier offers versus "hard" commitment-heavy offers—and how to structure each type for maximum effectiveness.

                                                                                              • The fundamental trade-off between conversion rate and customer quality—and why "soft" offers that convert at 15% can be less valuable than "hard" offers at 3%
                                                                                              • Why front-end funnels often benefit from softer entry points while backend ascension requires harder commitments—and how to sequence both strategically
                                                                                              • Discover how to engineer "progressive hardening"—starting soft to maximize volume, then introducing harder commitments once trust and value are established

                                                                                              Included In Your Order Today!

                                                                                                  Upgrade Bump Playbook: Instantly Elevate Average Order Value

                                                                                                  Turn Your Standard Offer Into a Premium Version—And Get 25%+ of Buyers to Upgrade

                                                                                                  TOTAL VALUE: $27.00

                                                                                                  Upgrade bumps are enhanced versions of your main offer presented at checkout. This playbook shows you how to structure these "better versions" for maximum uptake and AOV lift.

                                                                                                  • The psychology behind "better version" decisions that makes 25-35% of buyers willing to upgrade at the moment of purchase (this is different from impulse bumps)
                                                                                                  • Why your upgrade should be 1.5-2X the core price—and what happens when you price too close or too far from the original offer
                                                                                                  • Discover the specific enhancement categories (quantity, speed, implementation, access) that justify premium pricing without creating buyer hesitation

                                                                                                  Included In Your Order Today!

                                                                                                      Voyeuristic Offer Playbook: High-Value Behind-the-Scenes Enhancements

                                                                                                      Create Irresistible Upsells by Giving Buyers "Inside Access" to Your Process

                                                                                                      TOTAL VALUE: $27.00

                                                                                                      Craft "voyeuristic" offers that let buyers see behind the curtain—templates, swipe files, case studies, and real examples that command premium prices.

                                                                                                      • Why "see how we do it" offers convert better than "here's how to do it" training—and the psychological principle behind voyeuristic appeal
                                                                                                      • The types of behind-the-scenes assets that buyers desperately want (and will pay extra for): templates, swipe files, real campaigns, case studies with numbers
                                                                                                      • Discover how to package "proprietary process reveals" as standalone upsells that feel more valuable than the core training itself

                                                                                                      Included In Your Order Today!

                                                                                                          At 27 bucks each...

                                                                                                          That's a total combined value of $729.

                                                                                                          You get them all for one low price listed below.

                                                                                                          But before we get to that...
                                                                                                          Is This Discount Offer Right For You?
                                                                                                          Let’s start with this…

                                                                                                          These AOV Playbooks are NOT for you:
                                                                                                          • If you don’t have at least one customer-generating campaign producing at least some sales for you….
                                                                                                          • ​If you only sell high-ticket products or services...
                                                                                                          • ​If you’re a brand spankin' new entrepreneur or marketer…
                                                                                                          • ​Or, if your business doesn’t have healthy cash-flow… 
                                                                                                          If any of those describe you, this is NOT for you. And I would ask you to pass on this opportunity. 

                                                                                                          The Complete Set of AOV Playbooks are for entrepreneurs who have at least one working campaign — whether it’s new, old, struggling, tiring, or poised to be scaled — which offers a lower-ticket offer (i.e. $299 or less)

                                                                                                          The Complete Set of AOV Playbooks is also for entrepreneurs who recognize the significant financial impact of bringing-in... 
                                                                                                          200% More Revenue
                                                                                                          From Every New Customer Transaction!
                                                                                                          If that describes you, you're qualified to get a full copy of these exclusive playbooks.
                                                                                                          In minutes, you'll not only be able to plug these proven frameworks into your offers and funnels... 

                                                                                                          You’ll also discover the science behind the entire system, and understand how to apply it to any marketing funnel.

                                                                                                          So, you’ll possess the ability to generate 2X+ more money from every new buyer sale now… and… from all your future marketing campaigns going forward.

                                                                                                          And you'll be armed with 27 battle-tested playbooks for increasing average transaction size and making more money from every new buyer sale.

                                                                                                          You'll walk away with money-makers like…
                                                                                                          • The IMPULSE BUMP PLAYBOOK - which shows you how to add $15-40 to every sale with micro-offers that 25%+ of buyers say yes to automatically—takes less than an hour to implement!
                                                                                                          • ​The UPGRADE BUMP PLAYBOOK - that turns your standard offer into a premium version and gets 25-35% of buyers to spend 1.5-2X more at checkout. Implement this today and watch your AOV jump!
                                                                                                          • The VOYEURISTIC OFFER PLAYBOOK - revealing how "see how we do it" offers convert better than training—using templates, swipe files, and real examples to command premium prices!
                                                                                                          • ​The DECOY & SLACK-ADJUSTER PRICING PLAYBOOK - with psychological pricing tactics that make premium offers look like bargains—without changing your core product!
                                                                                                          • The ADD-ON OFFER CREATION PLAYBOOK - showing you how to craft upsells that convert at 20-30%+ because they solve the immediate next problem in your customer's journey!
                                                                                                          • The BACK-END PROFIT PLAYBOOK - that transforms breakeven front-end buyers into high-margin assets over time—so you can outbid competitors for traffic
                                                                                                          • The ACQUISITION AGGRESSION PLAYBOOK - revealing exactly how aggressive you can afford to be with CPA—and how backend monetization gives you the freedom to dominate!
                                                                                                          • ​The PRICE TESTING PLAYBOOK - with the safe, methodical approach to testing higher prices without destroying your conversion rates!
                                                                                                          • ​...and 19 MORE complete playbooks!
                                                                                                          And that’s just a small taste of what you’ll get.
                                                                                                          Fact is...

                                                                                                          Just two or three of the 27 AOV Playbooks alone can add serious money to every sale for you. 

                                                                                                          When used together… 

                                                                                                          You can easily see your AOV double, if not triple or more. 

                                                                                                          And, when that happens, your business can easily and quickly begin to take-off...

                                                                                                          Because cash will no longer be an issue for you.

                                                                                                          Nor will traffic costs.

                                                                                                          Nor will growing your customer list.

                                                                                                          Nor will being able to afford…
                                                                                                          Growing Your Business Bigger And Bigger! 
                                                                                                          And these playbooks aren't just theory...

                                                                                                          Each playbook is structured to show you exactly how to implement it in the real world, with real campaigns. 

                                                                                                          Every playbook includes:
                                                                                                          • Clear diagnostic criteria - so you know WHEN to use it
                                                                                                          • Step-by-step implementation - so you know HOW to deploy it
                                                                                                          • Performance benchmarks - so you know if it's WORKING
                                                                                                          • ​Real-world applications - so you see it in ACTION
                                                                                                          And, by the time you're done working through these playbooks, I guarantee you'll see how...
                                                                                                          This Will Double YOUR Average Transaction Size...
                                                                                                          Or It Costs You Nothing!
                                                                                                          This Will Double YOUR Average Transaction Size... Or It Costs You Nothing!
                                                                                                          Look: You're either blown-away by how much more you're getting from every new customer transaction after implementing these playbooks, or just send me one email over the next 30 days, and my team will refund you every penny immediately.

                                                                                                          So, there's zero financial risk for you. Just a little bit of your time to put these playbooks to work. 

                                                                                                          So think about it…

                                                                                                          This is the closest thing to having me as your Director of Marketing doing all the hard work to bring you more money from every new buyer sale. 

                                                                                                          And you already know my reputation for making people a lot money, my ability to craft monster marketing campaigns, and my chops for applying the right marketing moves which bring-in serious bank.

                                                                                                          So this is a rare opportunity for you to have my complete playbook system do the valuable work for you of multiplying the size of every new buyer transaction. 

                                                                                                          Only, you don't have to fork over the $15,000.00 per-day-fee folks normally pay for my private time. 
                                                                                                          You SAVE $582.00 Today!
                                                                                                          The investment for the Complete Set of AOV Playbooks is $729.00 

                                                                                                          ONLY $147.

                                                                                                          And as I said…

                                                                                                          You're either completely blown-away by what this does for you...or… anytime in the next month... you get your money back. 

                                                                                                          It's as simple as that.

                                                                                                          Consider how much the Complete Set of AOV Playbooks can be worth to you and your business within just 30 days alone. 

                                                                                                          Not too mention, over the next three months... six months... 12 months.

                                                                                                          This one investment in these proven playbooks could easily add half a million to a million dollars to your business. If not more. 

                                                                                                          Why? 

                                                                                                          Because we're talking about doubling what a new buyer spends with you. 

                                                                                                          So you can then drive a heck of a lot more traffic. 

                                                                                                          And get a heck of a lot more new buyers (who also spend double with you). And just let this machine grow your business bigger and bigger and bigger. 

                                                                                                          You see how this makes scaling your revenue so much easier, right?
                                                                                                          Special Fast Action Bonus ($2997 Value)
                                                                                                          And you're not just getting the playbooks...

                                                                                                          You're also getting complete access to my "2X Your AOV" Workshop Recording — which normally sells for $2,997 on its own.

                                                                                                          In this intensive workshop, I go in-depth on the 21 core AOV Boosters that form the foundation of these 27 playbooks. 

                                                                                                          You'll see me:
                                                                                                          • Walk through the complete AOV Algorithm™ step-by-step
                                                                                                          • Analyze real campaigns and apply the boosters live
                                                                                                          • Reveal the exact sequence for deploying multiple boosters together
                                                                                                          • ​Show you how to diagnose which booster will have the biggest impact on YOUR funnel
                                                                                                          Now, look... 

                                                                                                          If you want access, and if you meet the criteria I outlined above, you need to act now.

                                                                                                          Because this complete playbook collection is NOT available anywhere else. 

                                                                                                          And this offer is EXPIRING soon.

                                                                                                          And when it does...
                                                                                                          You Will NOT Have A Second-Chance Anytime Soon To Get This System For Bringing In 200% More Money From Every New Buyer Sale!
                                                                                                          I have no plans on offering this complete playbook collection at this price again anytime soon. 

                                                                                                          So, if you see the value in getting all 27 AOV Playbooks, and having me hand you these proven frameworks how to bring-in 200% more revenue from every new buyer sale...

                                                                                                          If you want to drive a heck of a lot more traffic and be able to tap into the big, high-priced sources of new customers...

                                                                                                          And if you want to grow your customer database at twice the speed...

                                                                                                          ...then you want to ACT NOW and get instant access to the Complete Set of AOV Playbooks...
                                                                                                          THIS DISCOUNT OFFER EXPIRES IN...
                                                                                                          CUSTOM JAVASCRIPT / HTML
                                                                                                          EXTRA FREE BONUS - INSTANT ACCESS
                                                                                                          "THE MYSTERY UPSELL
                                                                                                          PRODUCING A
                                                                                                          71% CONVERSION RATE"
                                                                                                          Imagine plugging-in one simple and unique upsell offer which increases your transaction size by more than 2.5X. 

                                                                                                          What would that mean for you, your marketing, your traffic generation, and your profitability?

                                                                                                          Well, register your seat right now for the 2X Your AOV Workshop and find out.

                                                                                                          You get instant access to the 11-page swipe file and dissection of the most effective upsell I've ever seen -- The 71% Mystery Upsell!
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                                                                                                          ONE TIME OFFER (Only $47)Add Campaign Rescue to Your Order and Instantly Maximize Your Profits! 🔥: You're about to unlock a powerful system to increase your average order value and maximize conversions… but what happens if your campaign underperforms or hits a roadblock? That’s where Campaign Rescue comes in. This plug-and-play toolkit pinpoints the exact profit leaks in any campaign and gives you a clear step-by-step roadmap to fix low conversions fast—without guesswork, expensive consultants, or blindly testing new offers. Click the box above and add this to your order now for just $47.

                                                                                                          What people are saying...

                                                                                                          “Todd helped me go BIG and it changed my business dramatically!”

                                                                                                          - MAGDALENA PAWLOWDKA

                                                                                                          “With Todd's help we hit €1,000,000 in one year!”

                                                                                                          - NACHO MUNEZ

                                                                                                          “We were at $12K/yr. After Todd's instructions we're doing $12K per day!

                                                                                                          - JAMES FRY

                                                                                                          “Todd showed me how to create offers (for my business) visitors walk over hot coals to buy!

                                                                                                          - Jason O'Neil

                                                                                                          “Todd helped me get a 400% return on my investment!

                                                                                                          - MIKE MARK

                                                                                                          “I struggled getting clients until I meet Todd. Now, my monthly revenue has doubled!

                                                                                                          - JASON STOGSDILL

                                                                                                          “Before Todd's help I was barely getting by. Since then, I just hit my first six-figure month!

                                                                                                          - CHANG OH

                                                                                                          “Working with Todd (for our specific business), allowed us to do over $250,000 in sales within 6 weeks!

                                                                                                          - JOHN ROOD

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