What you’re looking at is the struggling performance of a new marketing campaign being launched.
I ran the campaign for a full 30 days.
And after getting 1,575 visitors, it produced just 44 sales at a meager 3% sales conversion rate, with each visitor worth a mere .25 cents… producing just $439 in total sales.
I was completely at a loss because nothing seemed to be working.
All the typical "go to" fixes and solutions only seemed to be making things worse.
And all of this was driving me completely crazy, because deep down I felt like I had a winning offer that could help so many people.
But at the end of the day, numbers are numbers, and things didn't seem to be adding up in my favor.
So naturally I was just inches away from tossing this funnel into the proverbial garbage pile.
Until I had a crazy idea.
What if everything I tried up to this point wasn't necessarily wrong...it was just being executed improperly?
So my team and I got to work.
We began to study all of our biggest past successes and traced all the steps taken to turn them into revenue generating machines.
Both my own campaigns and also those of our most successful clients.
And that's when everything finally clicked for me.
It became unmistakably clear that what we had been missing all along came down to one single thing...
"Leveraged Sequencing".
Just 30 days later…the same campaign brought in over 1,144 sales, at a whopping 13% sales conversion rate...